Nike has allowed performing artist Lil Nas X to create a limited edition “Satan shoe” that is said to contain a drop of human blood. The shoes are called Nike Air Max 97s.
Nike says that while the shoes are sold as Nikes, the company has nothing to do with the creation or sale of the “Satan shoes.” But they do have a swoosh on them. And they are licensed by Nike.
Lil Nas X is a rapper and songwriter from Lithia Springs, Georgia. At age 21, he was named by Time Magazine as one of the top 25 most influential people on the internet.
According to TMZ, the shoes have a Bible verse on the side: Luke 10:18, concerning Satan’s fall from heaven. They also have the number 666 on the stern of the shoes, which have a suggested retail price of $1,018 and which come in a box that has a decidedly hellish theme. They are a concept made by viral product manufacturer MSCHF.