HAPPY FATHERS DAY
Hallmark Cards couldn’t have done it better.
In a 90-second video for Fathers Day, candidate Mike Dunleavy drives a tractor while his daughters talk about being homeschooled and competing in sports, and his wife, Rose, brings out a family photo album to reminisce.
The candidate for governor hardly says a word in the ad, but the viewer gets to see his family talking about him in the way that kids talk about their dads. There’s also a cameo appearance by the family dog, but not the kind you might expect.
Getting all three Dunleavy daughters in the video was harder than it looks. They all work at Red Dog Mine this summer, and are on two-week shifts, rarely at the same time.
It’s the first time Dunleavy has had his family so prominently included in a campaign message — although the political content is nil, and the “feels” quotient is high.